every
keystroke
is an
opportunity.

elicit gives marketers control over the single most-used feature on a website:
the search box.

With that power at your fingertips,
conversion rates triple and abandonment drops by half.

You’ve already paid for visitors to come to your site. Now make them customers.

elicit delivers results for world-class brands.

search unboxed.

elicit is fundamentally different than what you think search can be. It unpacks all the information-and potential-waiting inside that box.

Benefits

  • It’s not simply an algorithm. elicit is also a collaborative tool.

    A drag and drop interface lets you prioritize and target results by context, time, keyword, location or any way you need. You curate the results, so you can better plan, promote and market your business.

  •  
    Copy. Paste. Convert.

    You don’t need IT to set it up - they’ve got better things to do. Simply paste a tag into your pages. That’s it.

  •  
    Intuitive dashboard.

    Uncover trends and behaviors in real time and affect results instantly to capitalize on promotions, sales, marketing initiatives and other time-sensitive needs.

  •  
    Fast track results.

    And kick visitors into action. Our clients are seeing click-through rates double, conversion rates triple, and abandonment drop by half. Simply put, this means more money.

  •  
    It learns and teaches.

    elicit works not only with content, but intent. It learns what searchers want and then delivers the most relevant responses. This creates a better experience for them and a more effective site for you.

  •  
    Everywhere.

    elicit works on Facebook, mobile, and any site, in every part of the world.

  •  
    All the time.

    It welcomes information from content management systems, RSS feeds, and APIs, and returns the search data back to you. Fast.

Our Team

A venture-backed internet SaaS software company based in Chicago, elicit transforms on-site search into the most powerful branding and conversion tool on the web.

With elicit, marketers and retailers can now curate search results, better aligning brand story, marketing calendar, promotional initiatives and eBusiness objectives.

Founded by Eric and Adam Heneghan, thought leaders in the interactive space, we have two decades of experience in building top-tier sites and web services for Fortune 1000 companies.

Here are the people making it happen.

The elicit Team:

Eric Heneghan

Eric Heneghan

Founder

A serial entrepreneur, Eric previously launched Giant Step with his brother Adam in an attic in Iowa and sold the business to Leo Burnett several years later. Not one to stay idle for long, Eric got right back to work with Elevation, a digital agency focused on building strategies that help companies such as Pella, Jones Lang LaSalle and Motorola leverage the evolving digital landscape.

An expert in building award-winning digital marketing platforms, Eric has worked closely with such iconic global brands as P&G, General Motors, and Kellogg’s, among many others.

Eric speaks regularly on eCommerce strategies at Northwestern’s Kellogg School of Management and sits on the advisory council of the University of Iowa’s Henry B. Tippie School of Management Marketing Department.

Adam Heneghan

Adam Heneghan

Founder and President

As a co-founder of the breakthrough interactive agency Giant Step with his brother Eric, Adam turned marketing executives on to the power and profit of the Internet. The breadth of Adam’s knowledge of Internet technology and digital marketing is deep. Adam was a key advisor to many marquis brands who turned to him for his expertise in digital marketing, including Hallmark, United Airlines, Purina and Disney to name a few. As the Internet and digital marketing matured, Adam joined Eric in building Elevation into a world-class digital agency focused on building strategies and programs to help companies better leverage the evolving digital landscape.

Today, Adam oversees elicit’s vision, linking the science of technology to the art of design.

Chip Aubry

Chip Aubry

Founder and VP, Architecture

Chip brings over 17 years of software development experience to elicit. He earned his start as part of Accenture's next generation "Project Eagle" technology group. Since then, he’s shaped large-scale web solutions for GM, United, Motorola, Quaker Oats and Allstate. Chip holds a BS from the University of Illinois at Urbana-Champaign.

Jeff Froom

Jeff Froom

Founder and VP, Application

Jeff’s expertise lives in application and interaction development. Before elicit, he led technical teams facilitating long-term, service-based relationships for Motorola Mobility and Orbitz, and pioneered web platform game development for Orbitz Games and ESPN Bar Sports. Jeff graduated from the University of Illinois at Urbana-Champaign with a Bachelors in Computer Science and Mathematics.

Our Investors

Our investors are helping us to change the way marketers think
about on-site search.

Notebook: Tweets, photos and other cool things we’d like to share with you.
Contact Us

Learn more about what your business can learn from elicit. Have a question? Interested in seeing a demo? Want to speak to one of our sales staff? Looking for our current job openings?

Fill out the info below, or send an email to , and we’ll get right back to you.

Find Us

Your search is over. Here’s our location in Chicago.

100 West Kinzie Street
Suite 200
Chicago, Illinois 60654

t: 312.640.8500
f: 312.640.8585